When it comes to bridal and formal wear for women, it's very helpful when you have the kind of person who notices the small details others might miss. It's a characteristic that can make the difference between beautiful and unique. Gina Penzarella, owner of Footlights Boutique in Easton, PA, has built one of the most popular bridal shops in her area from this extra-mile approach.
Among the extra steps Gina Penzarella takes to help give her customers a unique, stand-out look for their special occasion are to provide a huge selection of styles and fashions. But for proms, she takes it a step further: she keeps track of the high school girls that come into her store, and sells only one of each type of dress per school, to ensure that no girl who buys from her will find another girl wearing the same dress at the prom.
Gina Penzarella carries this penchant for the unnoticed details beyond her shop. Born and raised in New York City, she noticed the beauty of Pennsylvania's Lehigh Valley and chose to settle there. She also supports Defenders of Wildlife, the SPCA, and Catholic Charities.
Gina's eye for detail highlights an important truth that goes beyond her boutique, and that is: the details most of us miss don't just magically appear. They are there all along, if we'll just take the time to notice. Things of beauty in nature, noticing when someone we care about is hurt or upset by how they hold their head...all these things are details that can be easily missed if we're too busy or just too lazy to look with fresh eyes. Think about it.
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